HomeLoanCalculator.com.au sells for $33,001

26/03/2012 // Australian Domains, Domain Snapper, Expired Domains, Uncategorized // Anthony

Today we saw the auction and subsequent snapping of the domain HomeLoanCalculator.com.au at Netfleet.com.au for $33,001 after it was allowed to expire by the previous owner.

According to Google the exact search phrase “home loan calculator” is searched for in Australia 33,100 times a month.  Meaning it sold for basically $1 for every monthly search, which looks like a fantastic deal when you consider that a click for this very competitive search term is worth about $5,65.

It is worth remembering that with expired domains the buyer only had 24 hours to made a decision and to get involved so the true market value of a domain like this is actually much higher.